MTV-owned channel TMF will rebrand as VIVA. The channel – available on Freeview, cable and Sky – will be available on Freeview channel 21, Virgin Media channel 313 and Sky channel 358. The official website for VIVA just states it’s “coming soon” with no launch date mentioned yet. Check out their official website for a (mildly annoying) promo video.
16th October update: The official website now says the launch date will be the 26th October.