As planned, Dave +1 has rebranded as Dave Ja Vu. In a press release from UKTV they say “Dave ja vu will replace Dave +1 on all platforms… and so is available to view in 17.5 million homes nationwide via Freeview, Sky Digital and Virgin Cable. Also in the press release, Dave’s Channel Head Steve North says “renaming our +1 service Dave ja vu will help bolster the already successful Dave brand further while appealing to our target audience of 16-34 year old male viewers, who are sure to get the joke”. Freeview customers may need to carry out a rescan on their box to pick up the new channel name. Dave and Dave Ja Vu are available on Freeview, Virgin Media and Sky.
Those crazy cats at UKTV have been at it again – Dave +1 will rebrand as Dave Ja Vu (like deja vu – get it?) tomorrow. You will need to rescan your Freeview box to pick up the new channel name tomorrow. Virgin Media customers will see the change happen automatically.
Dave +1 launched on Freeview channel 25 yesterday. The channel is a one-hour timeshift version of Dave. You need to rescan your set top box to pick up the channel. You may need to carry out a full rescan instead of just an Add Channels if you have trouble picking up Dave +1. It will be on air from 8am through to 4am every day.
Dave +1 – the one hour timeshift channel for UKTV’s very popular Dave channel – will launch on Freeview channel 25 on the 22nd January. The +1 channel will start broadcasting on Freeview at 2pm on the 22nd January. The broadcast hours for Dave +1 on Freeview will be 8am and 4am every day. It’s thought Dave +1 will just appear on Freeview for a short time before being replaced with another one of their channels in the near future.